This is a short film that was directed by the French animation collective H5, François Alaux, Hervé de Crécy + Ludovic Houplain. It was presented at the Cannes Film Festival 2009. It opened the 2010 Sundance Film Festival and won a 2010 academy award under the category of animated short.
The film’s producer, Nicolas Schmerkin, said after its Oscar win that the film “is not about America. It’s about our modern Western world…It’s about the way we live and the way we react to these logos. The brain can register 14 logos in less than one second. Making the logos characters with sets and props is about what we’re living.”
http://vimeo.com/10149605
The film’s producer, Nicolas Schmerkin, said after its Oscar win that the film “is not about America. It’s about our modern Western world…It’s about the way we live and the way we react to these logos. The brain can register 14 logos in less than one second. Making the logos characters with sets and props is about what we’re living.”
http://vimeo.com/10149605
